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Telecom ยท Case Study

5G Tower Rollout Prioritization Across 4 Metros

Client: National telecom operator

Challenge

Prioritize 180 of 540 candidate tower sites for the next 18-month 5G rollout phase, maximizing coverage uplift.

Approach

  • Loaded existing towers and competitor coverage as custom POIs.
  • Layered population density and dwelling counts per polygon.
  • Computed coverage-gap scoring and competitive overlap.
  • Ranked sites by composite rollout value.

Outcome

Rollout plan approved and execution underway. First 60 sites delivered 11% above forecast subscriber uplift.

Key metrics

Representative figures from this engagement.

540
Candidate sites
180
Sites prioritized
1.62M
Population newly covered
-34%
Coverage-gap reduction
$48M
Capex reallocated to high-value sites

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